Our company is an entrepreneur-friendly intellectual property firm specializing in IP advice and solutions catered to entrepreneurs, start-ups and innovation-based organizations, from protection to management of IP, as well as to the enhancement of business growth via strategic IP planning and integration.

We are here to assist the new age business owners and innovators in understanding the significance of strategic IP management for business competitiveness, discovering the potential of their IP assets, and creating values from their innovation via IP protection and exploitation. We also assist our clients in the application of IP concept into their business system, so as to establish their unique selling preposition to enhance market position and brand image, locally and internationally.

Our professional team is led by Sew Yeng Chia, a registered Malaysian Patents, Industrial Design and Trade Marks Agent, who has amassed considerable experience in both private practice and in-house IP environment. She has worked as a patent engineer in an IP firm and a patent consultant in a regional law firm, as well as a patent manager in a European life science organization. Her expertise ranges from conducting various types of patent and industrial design searches to full analysis, for the purposes of IP protection, IP commercialization as well as litigation support. She has a wealth of experience managing IP portfolio and prosecuting both local and international patents and industrial designs. She also drafts patents relating to various technical fields, particularly life science, biochemistry, pharmaceuticals, nutraceuticals, industrial chemistry, medical devices, mechanical devices and information and communication technology (ICT).

With a technical background of a Bachelor of Science (Biochemistry) and a Master of Medical Science from the University of Malaya, Sew Yeng has also extended her interests in the IP field along the journey of her career by joining various courses, including the SEAD Patent Drafting course by FICPI, Trade Marks, Industrial Designs and Geographical Indications, Arbitration and Mediation under the WIPO Rules, and Advanced Course on Intellectual Property Management by WIPO, as well as the Advanced International Certificate Course of IP Assets Management in Korea.

In line with our company core values and business objectives, we believe in the power of a meaningful and cheerful business approach. Although IP protection, management, and commercialization can be carried out in various different ways, including the offensive and the defensive, we are always inclined to assist our clients in finding a more creative way in managing and utilizing their IP which fits into their business needs and plans. We also hope to provide our clients with the key to opening the door of IP value transference, so that both the business owners and the community can be benefited and get the best out of each corporate’s innovation.

OUR CORE VALUES:

UNDERSTANDING
We strive to understand our clients’ business needs in order to provide specific, relevant and thoughtful advice and solutions.

RELIABLE
We sustain professionalism and integrity within our area of responsibility and always aim to be a reliable and credible partner to our clients and associates.

KNOWLEDGEABLE
We are skilful and we value the importance of knowledge in powering our client’s success as well as our professional team’s growth and development.

EFFICIENT
We take pride in our work and are committed to delivering efficient, high quality and timely services.

YOUTHFUL
We remain cheerful and young-at-heart, foster creative exploration and the culture of a win-win business approach.